$4.49
Our top-selling bait worldwide, MinnowZ replicate the look, action and strike-evoking attraction of a live...
$5.99
Constructed of high floating, 10X Tough ElaZtech™ material, this first-of-its-kind soft plastic surface popper sports...
$5.69
Designed to provoke an immediate reaction, the Strike King® Rage Swimmer looks great out of...
$4.99
With its unique air-filled bubble tail, the Strike King® KVD Perfect Plastics Caffeine Shad flaunts...
$8.69
The Strike King® Shadalicious is a soft swimbait designed to catch more and bigger fish....
$13.99
Bass Mafia is proud to bring you the next evolution of the freshwater swimbait, exclusively...
$4.99
Strike King's® Perfect Plastics are the BEST soft plastic lures on the market due to...